Partner Business Models

Playbooks review the comprehensive dynamics of each route-to-market, enabling practitioners to hone strategy and tactics.

Managed Services

Understand the growth and evolving dynamics of the business model delivering recurring revenue for your partners


SIs come in many shapes and sizes. This quick guide will help you understand the nuanced differences between these similar organizations.

Hyperscalers & Marketplaces

Business Model Guide to better understand the hyperscaler and marketplace business

The Direct Market Reseller

An introduction to the basics of the DMR, NSP, and LAR