Partner Profitability

This research track looks at how partners generate profit and how vendors can better align their channel programs with key partner business model(s) to help drive it.

Partner Profitability in the Cloud

Data-driven point of view on how the partner ecosystem is profiting from cloud technology across resale, project-based services, and managed services business models.


Partner Profitability 2023

Trends in partner profitability, based on business models and pandemic related market conditions


Partner Profitability (Part 1 of 2)

Gross margins and services delivery


Partner Profitability (Part 2 of 2)

Investments and SG&A, vendor support